Case study · AI · EdTech

LearnSwitch AI

An AI learning companion that turns textbooks, audio and video into the format each learner prefers, with an AI tutor that explains, quizzes and summarises. My MSc major project at Kingston University.

Role
Sole designer: research, UX/UI, prototyping and testing
Context
MSc major project, Kingston University
Timeline
May – Sep 2024
Methods
Interviews, observation, affinity mapping, personas, journey maps, valence testing

The problem

Learning material is locked into one format, and learning tools bury people in options and generic content.

What testing showed

All four testers struggled with the navigation, and one couldn't tell whether a control was for them or for the AI.

What I changed

A bottom navigation bar, a simpler menu, clearer labels on AI controls, in-place note editing and a clearer module layout.

Understanding how people learn

I started with user interviews and by watching people use learning tools they already knew, such as Quizlet and Coursera. Watching mattered: what people said they wanted and what they actually did were not always the same. I grouped everything I heard and saw into an affinity map.

Affinity map grouping research notes into themes: learning preferences, use of AI tools, motivation, challenges in learning, collaboration, and privacy and trust.
Affinity map. Themes included learning preferences, how people already use AI tools, challenges in learning, and privacy and trust in learning tools.

What the research surfaced

  • Overwhelmed by generic content. People spent time wading through material that wasn't relevant to them.
  • They wanted to switch formats. Reading, listening and watching suited different moments, and most tools lock content into one.
  • They wanted AI that adapts. Help that responds to their own progress and sticking points, not a fixed path.
  • Too many choices. Existing tools offered so many options that getting started felt like work.

Who I designed for

I turned the research into empathy maps and three personas: Maria, a teacher; John, a project manager; and Sophia, a junior data scientist. Each had a journey map showing where today's tools let them down. POV statements and a 5 Whys exercise pushed past the surface complaints to the underlying needs.

Persona card for Sophia Lee, 26, junior data scientist (photo removed). She studies late after work, uses ChatGPT to simplify concepts and needs to switch between learning formats.
One of three personas. Sophia already uses AI tools to simplify concepts, but finds the answers lack practical examples she can use.

Ideas came from How Might We questions, rapid idea generation and a worst-idea session to rule out what would hurt the experience. I scored the ideas with a NUF test (new, useful, feasible). Two came out on top and became the core of the product: switching content between formats and a personalised AI tutor.

From paper to prototype

I sketched the core flows on paper first to get the structure right, then built a clickable high-fidelity prototype in Figma covering onboarding, upload, format conversion, the AI tutor, notes and history.

Four hand-drawn paper prototype screens: welcome, home with upload and Ask AI, convert content to text, audio, quiz, notes or video, and an AI chat.
Paper prototypes of the welcome, home, convert and AI chat screens.
Home screen with search, upload content, Ask AI, switch and convert content, start tutoring session and personalised modules.
Home
Convert screen: select or upload a file, then convert it to text, audio, quiz, smart notes or video.
Format switching
AI tutor chat for an uploaded PDF, with suggested actions: teach me about content, make me smart notes, convert.
AI tutor
Hamburger menu listing home, upload content, format switching, AI tutor, Ask AI, notes and history.
The hamburger menu testers struggled with

About these screens. This is the prototype as tested in 2024, built against a submission deadline. Visual polish wasn't the focus, and some content is placeholder. The point of this stage was to test the structure and the AI interactions.

Testing with valence markers

I tested the prototype with four participants using valence testing. They explored the app freely, thought aloud, and marked each part of the interface green (positive) or red (negative). This captures how each element made people feel, which matters for a product people should want to come back to.

Element Reaction Testers What it meant
Hamburger menu Negative 4 of 4 Too many options in one place; broke the flow
Custom module element Negative 3 of 4 Confusing hierarchy and layout on the home screen
Quick and smart notes Negative 2 of 4 Visually bland and hard to reach directly
Highlight button Negative 1 of 4 Unclear who it was for: the learner or the AI
Ask AI interface Positive 4 of 4 Familiar and comfortable to use
Simple onboarding Positive 3 of 4 Easy to start using the app
AI tutor adapting to the learner Positive 3 of 4 Valued multimodal, adaptive learning

Selected rows from the full valence table. Counts show how many of the four testers marked each element.

The finding I learned most from: one tester couldn't tell whether the highlight button was for them or for the AI.

Why it matters for AI products

In a normal app, a button belongs to the user. In an AI product, some actions are taken by the person and some by the model, and the interface has to make that obvious. A control that doesn't say who acts makes people hesitate, or trust the wrong thing. It's a small finding from one tester, but it points at a real problem in AI interfaces.

What I changed

Navigation moved to a bottom bar

Why

Every tester reacted negatively to the hamburger menu, and one asked for bottom navigation directly.

Change

A persistent bottom navigation bar for the main areas, and a menu trimmed to the options people actually needed.

Clearer labels on AI controls

Why

The highlight button didn't say whether it acted for the learner or triggered the AI.

Change

Relabelled the highlight button and other unclear controls so their purpose is obvious at a glance.

Notes you can edit where you read them

Why

Notes felt bland and hard to reach, and one tester wanted to edit them straight from the main screen.

Change

In-place note editing and a visual redesign of the quick notes section.

A clearer custom module layout

Why

Three of four testers found the custom module hierarchy confusing.

Change

Reorganised the module element and added short explanatory text.

What this does and doesn't show

  • Four testers, fairly tech-confident. The findings point in a direction; they don't represent every learner.
  • Valence testing measures reactions, not task success. I didn't measure completion rates or time on task.
  • The changes weren't re-tested. They respond directly to the findings, but a second round would be needed to confirm they work.
  • Feature overload was a real risk. Testers felt the home screen offered too much. Next time I'd launch with fewer features and reveal the rest gradually.

The core idea held up: testers valued being able to switch formats and an AI tutor that adapts to them. What got in the way was the interface around the AI, not the AI itself.

Revisited in 2026: an untested redesign

Looking back at the 2024 prototype, the structure held up but the visual design didn't. I redesigned five key screens with what the testing taught me. This redesign has not been tested with users, so treat it as my current thinking, not a result. The sample lesson content is written for the mock-ups.

One idea runs through all five screens: it should always be obvious what the AI produced and what you did yourself. AI content sits on a tinted surface with an "AI" tag. Your own content stays plain white. One accent colour is used for actions, and the main controls are at least 44px tall.

Redesigned home screen: a continue card for Cognitive Load Theory with progress, four module tiles with progress bars, and a four-item bottom navigation.
Home
Redesigned lesson screen with a Text, Audio, Video, Quiz switch at the top and a note that the AI versions are generated from the text.
Format switching
Redesigned AI tutor answer on a tinted surface with an AI tag, source chips pointing to lesson paragraphs, and save to notes and not right buttons.
AI answer with sources
Redesigned notes screen showing a note being edited in place, an AI draft note and a note the learner wrote.
Notes
Text selection menu with two clearly different options: Highlight, which only marks the text, and Ask AI, which explains it.
Highlight vs Ask AI

Bottom navigation instead of a hamburger menu

Testers struggled to find things behind the menu. Four always-visible destinations, within thumb reach, remove a search step.

Switch format in place

A single control at the top of the lesson, and your position carries over. A note says the text is the source and the other formats are AI-generated.

Answers show their sources

Chips link to the lesson paragraphs the answer is based on, so learners can check it. A short reminder says AI can be wrong.

Edit notes where they are

AI drafts are tagged and invite editing, so the learner turns them into their own words.

Say what each control does

Highlight and Ask AI look different and each says what happens: one marks for you, the other asks the AI.

Still to do. Test these with learners, especially whether the source chips are noticed and used, and whether the AI tag is enough to tell the two kinds of content apart.

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